Tough economic times call for creative promotions.
Enter the Reno Bighorns who came up with a season ticket promotion that ties the payment plan to the performance of the stock market. The NBA development league team is rolling out what they are calling their "Wall Street" financing plan.
Under this plan, buyers will be allowed to pay half their balance now and the remaining half on the day the Dow Jones reaches 10,000 or by Nov. 15, 2009, whichever comes earlier. The dow closed Thursday at 7,552.
The plan is available for new season ticket buyers purchasing courtside seats, club seats and center seats. Team officials believe they are the first team in professional sports history to tie a ticket plan to the Dow Jones Industrial Average.
Source: Reno Bighorns, CNBC
